Nissha was founded in Kyoto, Japan in 1929 as a traditional printing company but has evolved into a leading global B2B tech company providing solutions for consumer electronics, automotive, sensors and medical devices. To signal their evolution, myself and the team at Chase Design Group was asked to modernize their brand identity system on a global scale. Strong, modern typography with approachable curves is the centerpiece of the design system with tech-inspired supporting graphics and functional layouts that are easy to navigate.
